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Online Success
By Paul Schmidtt
Two friends of mine who own and operate PLRPro are 2 guys that know what they are doing. I’ve spent the last few articles talking to you about PLR material, and what you can do with it for your own online success, well, now it’s time to tell you where to get it from. But before I do, I want to give you a little bit about their backgrounds… He’s a legend, and deserves a medal in kicking his own ass to get the job done! Daniel has had a predominant offline business background, he’s had his own business since he was 17, and always had to pay his own way (making plenty of mistakes along the way!). He’s had his online successes, and his business failures, and he learned more from his failures than he did from his successes. Daniel is a relative baby when it comes to the online success game, he’s been in it for a little over 12 months, but by applying his outside knowledge, and just immersing himself in the game, Marc & Daniel have built a substantial business online. Now, basically there are three activities you perform online: Super Productive activities Money Making or Productive activities Inefficient activities
Rich Schefren from www.strategicprofits.com was the guy that I heard this from, and I think that his model is fantastic (although it’s been called other titles before). Super productive activities are really easy to identify, they are the activities that you do, that will establish a system to set someone else up to do what you are doing. Did that make sense? An example is if you are building your own links, it would be building a system behind that link building process, and then outsourcing it to someone or hiring someone to do that activity in house… if you were spending say, 20 hours a week on just link building, you’ve just bought yourself back 20 hours that you can invest elsewhere. Money making or productive activities key to online success are pretty simple as well… these are things like finding JV partners, MOST aspects of building your websites (so long as they are monetized), making sales calls, getting your E-Books and putting them online and in clickbank, writing sales letters etc. Now, ALL these things can be outsourced… yes, I said ALL. I can guarantee you that out there somewhere in the world there is someone out there who is better than you at doing those activities, now you might have to pay for them sure, and when you’re starting out, you’ll be doing most of these yourself, but you start by outsourcing a single component of this process (the money making aspect) and as your income builds, so to does your outsourcing/hiring. Inefficient activities is where most people spend their time on. Checking forums and checking stats for example. Don’t get caught in the trap of spending too much time checking your stats… even though everyone does it every now and then. Don’t get me wrong, inefficient time can be useful… but just recognize what it is you are doing… you are NOT building your business in forums (unless you rely on it somehow, and if you are, then that can be outsourced too), you are NOT building your online success by checking your stats 10 times a day… it can be fun, but just recognize it for what it is. When starting out, you should focus your time at about 10/80/10… meaning 10% super productive, 80% money making, 10% inefficient (you’ll always have about 10%... in reality it’s more like 50% but let’s just say we’re hardcore into this… but we’re not total robots)… as you grow your income past the $2,000 per month mark, it should look more like 20/70/10, at $5,000 per month, 30/60/10, $10,000 50/40/10 and so on… at the end, all you should be doing is working on super productive activities with a small mix of money making and inefficient (remember we’re not robots). The first thing you should outsource, is anything that you can make money from, so you’re looking at it from a dollar to dollar perspective, for every $1 I spent outsourcing this process, I should be receiving $3 in return, or something like that. Unfortunately online success is a topic that is a book all in itself, but hopefully I’ve opened your eyes a little bit into how you should be looking at building your business, rather than in just ‘dabbling online’.
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